초경량/휴대용: when to buy in Korea — cheapest month and demand peak

초경량/휴대용 demand is lowest in Dec and highest in Apr. Buy around Dec for the least competition; sellers prepare ads and stock before Apr. 12-month range 43p, year-to-year correlation 0.63 (repeats yearly), last 12 months vs prior 12: -52.1%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
초경량/휴대용6371911009575726877976857DecApr
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12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan63
Feb71
Mar91
Apr100
May95
Jun75
Jul72
Aug68
Sep77
Oct97
Nov68
Dec57
Cheapest monthDecDemand peakApr
Range43pRepeats yearly0.63 (yes)
YoY-52.1%Path출산/육아 > 유모차 > 초경량/휴대용

36-month trend

202420252026

Buyers (last 12 months)

Categories women in their 30s buy most →

Age

10s0.1%
20s2.3%
30s54.7%
40s29.6%
50s6.6%
60+6.7%

Gender

Women67.6%
Men32.4%

Device

PC10.4%
Mobile89.6%

Other categories in this group

Data as of: 2023-10-01 ~ 2026-09-30 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 초경량/휴대용 cheapest to buy?

Dec, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Apr peak. Main buyers: 30s women, Mobile share 89.6%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.