도복: when to buy in Korea — cheapest month and demand peak

도복 demand is lowest in Feb and highest in Aug. Buy around Feb for the least competition; sellers prepare ads and stock before Aug. 12-month range 38.9p, year-to-year correlation 0.32 (irregular), last 12 months vs prior 12: -15.4%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
도복6461757785819810085797263FebAug

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan64
Feb61
Mar75
Apr77
May85
Jun81
Jul98
Aug100
Sep85
Oct79
Nov72
Dec63
Cheapest monthFebDemand peakAug
Range38.9pRepeats yearly0.32 (no)
YoY-15.4%Path스포츠/레저 > 검도 > 도복

36-month trend

202420252026

Buyers (last 12 months)

Age

10s7.6%
20s14.1%
30s20.5%
40s33.4%
50s20.2%
60+4.2%

Gender

Women28.4%
Men71.6%

Device

PC19.5%
Mobile80.5%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 도복 cheapest to buy?

Feb, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Aug peak. Main buyers: 40s men, Mobile share 80.5%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.