군모: when to buy in Korea — cheapest month and demand peak

군모 demand is lowest in Jan and highest in Oct. Buy around Jan for the least competition; sellers prepare ads and stock before Oct. 12-month range 32.3p, year-to-year correlation 0.89 (repeats yearly), last 12 months vs prior 12: -43.3%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
군모6868859190797999871008878JanOct

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan68
Feb68
Mar85
Apr91
May90
Jun79
Jul79
Aug99
Sep87
Oct100
Nov88
Dec78
Cheapest monthJanDemand peakOct
Range32.3pRepeats yearly0.89 (yes)
YoY-43.3%Path패션잡화 > 모자 > 군모

36-month trend

202420252026

Buyers (last 12 months)

Age

10s0.7%
20s10.6%
30s10.9%
40s26.8%
50s32.2%
60+18.8%

Gender

Women23.6%
Men76.4%

Device

PC18.7%
Mobile81.3%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 군모 cheapest to buy?

Jan, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Oct peak. Main buyers: 50s men, Mobile share 81.3%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.