자수: when to buy in Korea — cheapest month and demand peak

자수 demand is lowest in Jun and highest in Aug. Buy around Jun for the least competition; sellers prepare ads and stock before Aug. 12-month range 37.3p, year-to-year correlation 0.69 (repeats yearly), last 12 months vs prior 12: -39.3%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
자수9581847268637910097949196JunAug

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan95
Feb81
Mar84
Apr72
May68
Jun63
Jul79
Aug100
Sep97
Oct94
Nov91
Dec96
Cheapest monthJunDemand peakAug
Range37.3pRepeats yearly0.69 (yes)
YoY-39.3%Path가구/인테리어 > 수예 > 자수

36-month trend

202420252026

Buyers (last 12 months)

Age

10s1.7%
20s8.8%
30s20.2%
40s28.8%
50s28%
60+12.6%

Gender

Women90.4%
Men9.6%

Device

PC15%
Mobile85%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 자수 cheapest to buy?

Jun, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Aug peak. Main buyers: 40s women, Mobile share 85%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.