하이패스/GPS: when to buy in Korea — cheapest month and demand peak

하이패스/GPS demand is lowest in Jun and highest in Aug. Buy around Jun for the least competition; sellers prepare ads and stock before Aug. 12-month range 31.5p, year-to-year correlation 0.27 (irregular), last 12 months vs prior 12: -40.5%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
하이패스/GPS7473797675697810097908282JunAug

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan74
Feb73
Mar79
Apr76
May75
Jun69
Jul78
Aug100
Sep97
Oct90
Nov82
Dec82
Cheapest monthJunDemand peakAug
Range31.5pRepeats yearly0.27 (no)
YoY-40.5%Path디지털/가전 > 자동차기기 > 하이패스/GPS

36-month trend

202420252026

Buyers (last 12 months)

Age

10s0.4%
20s5.2%
30s19.6%
40s34.8%
50s27.1%
60+12.9%

Gender

Women30.5%
Men69.5%

Device

PC19.5%
Mobile80.5%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 하이패스/GPS cheapest to buy?

Jun, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Aug peak. Main buyers: 40s men, Mobile share 80.5%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.