고가구: when to buy in Korea — cheapest month and demand peak

고가구 demand is lowest in Jun and highest in Aug. Buy around Jun for the least competition; sellers prepare ads and stock before Aug. 12-month range 38.5p, year-to-year correlation 0.72 (repeats yearly), last 12 months vs prior 12: -43%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
고가구9696898171626410093958079JunAug

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan96
Feb96
Mar89
Apr81
May71
Jun62
Jul64
Aug100
Sep93
Oct95
Nov80
Dec79
Cheapest monthJunDemand peakAug
Range38.5pRepeats yearly0.72 (yes)
YoY-43%Path가구/인테리어 > 수납가구 > 고가구

36-month trend

202420252026

Buyers (last 12 months)

Age

10s0.1%
20s2.3%
30s10.1%
40s20.4%
50s36%
60+31%

Gender

Women77.8%
Men22.2%

Device

PC12.4%
Mobile87.6%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 고가구 cheapest to buy?

Jun, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Aug peak. Main buyers: 50s women, Mobile share 87.6%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.