패션시계(시계): when to buy in Korea — cheapest month and demand peak

패션시계(시계) demand is lowest in Nov and highest in Jul. Buy around Nov for the least competition; sellers prepare ads and stock before Jul. 12-month range 17.1p, year-to-year correlation 0.88 (repeats yearly), last 12 months vs prior 12: -32.7%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
패션시계9290949096901009891998384NovJul
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12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan92
Feb90
Mar94
Apr90
May96
Jun90
Jul100
Aug98
Sep91
Oct99
Nov83
Dec84
Cheapest monthNovDemand peakJul
Range17.1pRepeats yearly0.88 (yes)
YoY-32.7%Path패션잡화 > 시계 > 패션시계

36-month trend

202420252026

Buyers (last 12 months)

Categories men in their 40s buy most →

Age

10s1.5%
20s7.1%
30s20.6%
40s33.4%
50s26.5%
60+10.8%

Gender

Women25.9%
Men74.1%

Device

PC15.4%
Mobile84.6%

Other categories in this group

Data as of: 2023-10-01 ~ 2026-09-30 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 패션시계(시계) cheapest to buy?

Nov, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Jul peak. Main buyers: 40s men, Mobile share 84.6%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.