브랜드PC: when to buy in Korea — cheapest month and demand peak

브랜드PC demand is lowest in Jun and highest in Oct. Buy around Jun for the least competition; sellers prepare ads and stock before Oct. 12-month range 38.6p, year-to-year correlation -0.3 (irregular), last 12 months vs prior 12: -50%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
브랜드PC9180777269616786841008887JunOct

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan91
Feb80
Mar77
Apr72
May69
Jun61
Jul67
Aug86
Sep84
Oct100
Nov88
Dec87
Cheapest monthJunDemand peakOct
Range38.6pRepeats yearly-0.3 (no)
YoY-50%Path디지털/가전 > PC > 브랜드PC

36-month trend

202420252026

Buyers (last 12 months)

Age

10s0.8%
20s5.4%
30s17.6%
40s33.9%
50s27.1%
60+15.2%

Gender

Women29.1%
Men70.9%

Device

PC34.9%
Mobile65.1%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 브랜드PC cheapest to buy?

Jun, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Oct peak. Main buyers: 40s men, Mobile share 65.1%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.