베개: when to buy in Korea — cheapest month and demand peak

베개 demand is lowest in Jul and highest in Sep. Buy around Jul for the least competition; sellers prepare ads and stock before Sep. 12-month range 45.6p, last 12 months vs prior 12: -57.2%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
베개85717569656254891001008379JulSep

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan85
Feb71
Mar75
Apr69
May65
Jun62
Jul54
Aug89
Sep100
Oct100
Nov83
Dec79
Cheapest monthJulDemand peakSep
Range45.6pRepeats yearly-
YoY-57.2%Path가구/인테리어 > 베개

36-month trend

20252026

Buyers (last 12 months)

Age

10s0.3%
20s4.6%
30s17.3%
40s26.7%
50s30.1%
60+20.9%

Gender

Women65.6%
Men34.4%

Device

PC10.3%
Mobile89.7%

Subcategories (5)

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 베개 cheapest to buy?

Jul, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Sep peak. Main buyers: 50s women, Mobile share 89.7%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.