남성언더웨어/잠옷: when to buy in Korea — cheapest month and demand peak

남성언더웨어/잠옷 demand is lowest in Sep and highest in Nov. Buy around Sep for the least competition; sellers prepare ads and stock before Nov. 12-month range 46.7p, year-to-year correlation 0.54 (repeats yearly), last 12 months vs prior 12: -47%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
남성언더웨어/잠옷79676871757790695388100100SepNov
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12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan79
Feb67
Mar68
Apr71
May75
Jun77
Jul90
Aug69
Sep53
Oct88
Nov100
Dec100
Cheapest monthSepDemand peakNov
Range46.7pRepeats yearly0.54 (yes)
YoY-47%Path패션의류 > 남성언더웨어/잠옷

36-month trend

202420252026

Buyers (last 12 months)

Categories men in their 40s buy most →

Age

10s0.5%
20s3.8%
30s15.3%
40s33.7%
50s31.5%
60+15.2%

Gender

Women42.7%
Men57.3%

Device

PC16.2%
Mobile83.8%

Subcategories (6)

Other categories in this group

Data as of: 2023-10-01 ~ 2026-09-30 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 남성언더웨어/잠옷 cheapest to buy?

Sep, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Nov peak. Main buyers: 40s men, Mobile share 83.8%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.