러닝: when to buy in Korea — cheapest month and demand peak

러닝 demand is lowest in Jan and highest in Jul. Buy around Jan for the least competition; sellers prepare ads and stock before Jul. 12-month range 63.7p, year-to-year correlation 0.93 (repeats yearly), last 12 months vs prior 12: -41.7%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
러닝3637537281871008953494438JanJul

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan36
Feb37
Mar53
Apr72
May81
Jun87
Jul100
Aug89
Sep53
Oct49
Nov44
Dec38
Cheapest monthJanDemand peakJul
Range63.7pRepeats yearly0.93 (yes)
YoY-41.7%Path패션의류 > 남성언더웨어/잠옷 > 러닝

36-month trend

202420252026

Buyers (last 12 months)

Age

10s0.2%
20s2.4%
30s10.5%
40s27.4%
50s36.2%
60+23.3%

Gender

Women41.6%
Men58.4%

Device

PC17%
Mobile83%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 러닝 cheapest to buy?

Jan, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Jul peak. Main buyers: 50s men, Mobile share 83%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.