서바이벌: when to buy in Korea — cheapest month and demand peak

서바이벌 demand is lowest in Jun and highest in Aug. Buy around Jun for the least competition; sellers prepare ads and stock before Aug. 12-month range 34.7p, year-to-year correlation 0.68 (repeats yearly), last 12 months vs prior 12: -42.7%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
서바이벌9288867576657310087907983JunAug

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan92
Feb88
Mar86
Apr75
May76
Jun65
Jul73
Aug100
Sep87
Oct90
Nov79
Dec83
Cheapest monthJunDemand peakAug
Range34.7pRepeats yearly0.68 (yes)
YoY-42.7%Path생활/건강 > 수집품 > 서바이벌

36-month trend

202420252026

Buyers (last 12 months)

Age

10s5.1%
20s17.3%
30s21.3%
40s31.5%
50s20.4%
60+4.4%

Gender

Women8.5%
Men91.5%

Device

PC21.3%
Mobile78.7%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 서바이벌 cheapest to buy?

Jun, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Aug peak. Main buyers: 40s men, Mobile share 78.7%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.