공기정화기(공기청정기): when to buy in Korea — cheapest month and demand peak

공기정화기(공기청정기) demand is lowest in Jun and highest in Apr. Buy around Jun for the least competition; sellers prepare ads and stock before Apr. 12-month range 35.4p, year-to-year correlation 0.82 (repeats yearly), last 12 months vs prior 12: -43%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
공기정화기8379941008565697572838781JunApr

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan83
Feb79
Mar94
Apr100
May85
Jun65
Jul69
Aug75
Sep72
Oct83
Nov87
Dec81
Cheapest monthJunDemand peakApr
Range35.4pRepeats yearly0.82 (yes)
YoY-43%Path디지털/가전 > 계절가전 > 공기정화기

36-month trend

202420252026

Buyers (last 12 months)

Age

10s0.2%
20s3.7%
30s19.6%
40s29.6%
50s27.8%
60+19.1%

Gender

Women44.7%
Men55.3%

Device

PC16%
Mobile84%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 공기정화기(공기청정기) cheapest to buy?

Jun, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Apr peak. Main buyers: 40s men, Mobile share 84%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.