CLA: when to buy in Korea — cheapest month and demand peak

CLA demand is lowest in Jan and highest in Apr. Buy around Jan for the least competition; sellers prepare ads and stock before Apr. 12-month range 70.7p, year-to-year correlation 0.41 (irregular), last 12 months vs prior 12: -84%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
CLA2930791006846505044383339JanApr

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan29
Feb30
Mar79
Apr100
May68
Jun46
Jul50
Aug50
Sep44
Oct38
Nov33
Dec39
Cheapest monthJanDemand peakApr
Range70.7pRepeats yearly0.41 (no)
YoY-84%Path식품 > 다이어트식품 > CLA

36-month trend

202420252026

Buyers (last 12 months)

Age

10s0.8%
20s7.1%
30s20.4%
40s36.2%
50s26.6%
60+9%

Gender

Women75%
Men25%

Device

PC14.5%
Mobile85.5%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is CLA cheapest to buy?

Jan, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Apr peak. Main buyers: 40s women, Mobile share 85.5%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.