빨래집게: when to buy in Korea — cheapest month and demand peak

빨래집게 demand is lowest in Feb and highest in Aug. Buy around Feb for the least competition; sellers prepare ads and stock before Aug. 12-month range 56.2p, year-to-year correlation 0.92 (repeats yearly), last 12 months vs prior 12: -57.8%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
빨래집게4544515350485510088876745FebAug

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan45
Feb44
Mar51
Apr53
May50
Jun48
Jul55
Aug100
Sep88
Oct87
Nov67
Dec45
Cheapest monthFebDemand peakAug
Range56.2pRepeats yearly0.92 (yes)
YoY-57.8%Path생활/건강 > 세탁용품 > 빨래집게

36-month trend

202420252026

Buyers (last 12 months)

Age

10s0.2%
20s3.2%
30s16.4%
40s30.3%
50s32.3%
60+17.6%

Gender

Women60.5%
Men39.5%

Device

PC22%
Mobile78%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 빨래집게 cheapest to buy?

Feb, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Aug peak. Main buyers: 50s women, Mobile share 78%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.