토퍼: when to buy in Korea — cheapest month and demand peak

토퍼 demand is lowest in Aug and highest in Oct. Buy around Aug for the least competition; sellers prepare ads and stock before Oct. 12-month range 49.8p, year-to-year correlation -0.16 (irregular), last 12 months vs prior 12: -44.2%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
토퍼8079696264586350561008475AugOct
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12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan80
Feb79
Mar69
Apr62
May64
Jun58
Jul63
Aug50
Sep56
Oct100
Nov84
Dec75
Cheapest monthAugDemand peakOct
Range49.8pRepeats yearly-0.16 (no)
YoY-44.2%Path가구/인테리어 > 침구단품 > 토퍼

36-month trend

202420252026

Buyers (last 12 months)

Categories women in their 40s buy most →

Age

10s0.2%
20s4.1%
30s19.1%
40s29.1%
50s29.1%
60+18.4%

Gender

Women64.2%
Men35.8%

Device

PC11.4%
Mobile88.6%

Other categories in this group

Data as of: 2023-10-01 ~ 2026-09-30 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 토퍼 cheapest to buy?

Aug, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Oct peak. Main buyers: 40s women, Mobile share 88.6%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.