러닝: when to buy in Korea — cheapest month and demand peak

러닝 demand is lowest in Jan and highest in Apr. Buy around Jan for the least competition; sellers prepare ads and stock before Apr. 12-month range 70.6p, year-to-year correlation 0.94 (repeats yearly), last 12 months vs prior 12: -52.9%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
러닝2941851008164494642685131JanApr

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan29
Feb41
Mar85
Apr100
May81
Jun64
Jul49
Aug46
Sep42
Oct68
Nov51
Dec31
Cheapest monthJanDemand peakApr
Range70.6pRepeats yearly0.94 (yes)
YoY-52.9%Path출산/육아 > 유아동언더웨어/잠옷 > 러닝

36-month trend

202420252026

Buyers (last 12 months)

Age

10s0.2%
20s0.8%
30s25.6%
40s60.8%
50s9.2%
60+3.4%

Gender

Women90.6%
Men9.4%

Device

PC8.1%
Mobile91.9%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 러닝 cheapest to buy?

Jan, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Apr peak. Main buyers: 40s women, Mobile share 91.9%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.