백과/전문사전: when to buy in Korea — cheapest month and demand peak

백과/전문사전 demand is lowest in Jul and highest in Nov. Buy around Jul for the least competition; sellers prepare ads and stock before Nov. 12-month range 44.4p, year-to-year correlation 0.01 (irregular), last 12 months vs prior 12: -63.4%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
백과/전문사전7261706660815676819310082JulNov

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan72
Feb61
Mar70
Apr66
May60
Jun81
Jul56
Aug76
Sep81
Oct93
Nov100
Dec82
Cheapest monthJulDemand peakNov
Range44.4pRepeats yearly0.01 (no)
YoY-63.4%Path도서 > 국어/외국어 > 백과/전문사전

36-month trend

202420252026

Buyers (last 12 months)

Age

10s3.9%
20s12.1%
30s21.9%
40s34.2%
50s15.9%
60+11.9%

Gender

Women58.3%
Men41.7%

Device

PC25.7%
Mobile74.3%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 백과/전문사전 cheapest to buy?

Jul, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Nov peak. Main buyers: 40s women, Mobile share 74.3%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.