꽁치/고등어: when to buy in Korea — cheapest month and demand peak

꽁치/고등어 demand is lowest in Jun and highest in Oct. Buy around Jun for the least competition; sellers prepare ads and stock before Oct. 12-month range 44.9p, year-to-year correlation 0.27 (irregular), last 12 months vs prior 12: -24.6%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
꽁치/고등어97788366615569726310094100JunOct
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12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan97
Feb78
Mar83
Apr66
May61
Jun55
Jul69
Aug72
Sep63
Oct100
Nov94
Dec100
Cheapest monthJunDemand peakOct
Range44.9pRepeats yearly0.27 (no)
YoY-24.6%Path식품 > 통조림/캔 > 꽁치/고등어

36-month trend

202420252026

Buyers (last 12 months)

Categories men in their 60+ buy most →

Age

10s0.1%
20s1.7%
30s9%
40s22.6%
50s32.8%
60+33.8%

Gender

Women43.9%
Men56.1%

Device

PC25.7%
Mobile74.3%

Other categories in this group

Data as of: 2023-10-01 ~ 2026-09-30 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 꽁치/고등어 cheapest to buy?

Jun, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Oct peak. Main buyers: 60+ men, Mobile share 74.3%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.