MVNO: when to buy in Korea — cheapest month and demand peak

MVNO demand is lowest in Jun and highest in Oct. Buy around Jun for the least competition; sellers prepare ads and stock before Oct. 12-month range 78.4p, last 12 months vs prior 12: -63.4%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
MVNO3037493127224168591007041JunOct

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan30
Feb37
Mar49
Apr31
May27
Jun22
Jul41
Aug68
Sep59
Oct100
Nov70
Dec41
Cheapest monthJunDemand peakOct
Range78.4pRepeats yearly-
YoY-63.4%Path디지털/가전 > 휴대폰 > MVNO

36-month trend

202420252026

Buyers (last 12 months)

Age

10s0%
20s0%
30s0%
40s33.3%
50s58.3%
60+8.3%

Gender

Women16.7%
Men83.3%

Device

PC7.7%
Mobile92.3%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is MVNO cheapest to buy?

Jun, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Oct peak. Main buyers: 50s men, Mobile share 92.3%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.