생수: when to buy in Korea — cheapest month and demand peak

생수 demand is lowest in Sep and highest in Mar. Buy around Sep for the least competition; sellers prepare ads and stock before Mar. 12-month range 33.5p, year-to-year correlation 0.83 (repeats yearly), last 12 months vs prior 12: -45.3%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
생수8488100918585908367968073SepMar
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12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan84
Feb88
Mar100
Apr91
May85
Jun85
Jul90
Aug83
Sep67
Oct96
Nov80
Dec73
Cheapest monthSepDemand peakMar
Range33.5pRepeats yearly0.83 (yes)
YoY-45.3%Path식품 > 음료 > 생수

36-month trend

202420252026

Buyers (last 12 months)

Categories women in their 40s buy most →

Age

10s0.2%
20s3.8%
30s17.5%
40s30.6%
50s30%
60+18%

Gender

Women55.8%
Men44.2%

Device

PC22.3%
Mobile77.7%

Other categories in this group

Data as of: 2023-10-01 ~ 2026-09-30 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 생수 cheapest to buy?

Sep, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Mar peak. Main buyers: 40s women, Mobile share 77.7%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.