니트: when to buy in Korea — cheapest month and demand peak

니트 demand is lowest in Jul and highest in Jan. Buy around Jul for the least competition; sellers prepare ads and stock before Jan. 12-month range 100p.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
니트100718266574844000089JulJan

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan100
Feb71
Mar82
Apr66
May57
Jun48
Jul44
Aug0
Sep0
Oct0
Nov0
Dec89
Cheapest monthJulDemand peakJan
Range100pRepeats yearly-
YoY-Path패션의류 > 여성의류 > 니트

36-month trend

2026

Buyers (last 12 months)

Age

10s0.2%
20s2.8%
30s13.2%
40s34.6%
50s35.8%
60+13.4%

Gender

Women95.7%
Men4.3%

Device

PC9.3%
Mobile90.7%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 니트 cheapest to buy?

Jul, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Jan peak. Main buyers: 50s women, Mobile share 90.7%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.