아우터(패딩·코트·자켓·재킷) demand is lowest in Jul and highest in Jan. Buy around Jul for the least competition; sellers prepare ads and stock before Jan. 12-month range 100p.
Overlay up to 3.
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | Cheapest month | Demand peak | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 아우터 | 100 | 69 | 73 | 37 | 22 | 13 | 12 | 0 | 0 | 0 | 0 | 88 | Jul | Jan |
Click demand over the last 36 months averaged by calendar month (max = 100).
| Cheapest month | Jul | Demand peak | Jan |
|---|---|---|---|
| Range | 100p | Repeats yearly | - |
| YoY | - | Path | 패션의류 > 여성의류 > 아우터 |
Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight
Type a product type to find it among 2,353 NAVER Shopping categories.
The lowest month in the 12-month index is the time to buy; the highest is the time to sell.
Overlay up to 3 categories, download CSV or share the link.
Jul, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.
One to two months before the Jan peak. Main buyers: 40s women, Mobile share 91.5%.
NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.
36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.
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