아이브로: when to buy in Korea — cheapest month and demand peak

아이브로 demand is lowest in Jun and highest in Aug. Buy around Jun for the least competition; sellers prepare ads and stock before Aug. 12-month range 44.4p, year-to-year correlation 0.85 (repeats yearly), last 12 months vs prior 12: -62.6%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
아이브로7573726662565910080817672JunAug

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan75
Feb73
Mar72
Apr66
May62
Jun56
Jul59
Aug100
Sep80
Oct81
Nov76
Dec72
Cheapest monthJunDemand peakAug
Range44.4pRepeats yearly0.85 (yes)
YoY-62.6%Path화장품/미용 > 색조메이크업 > 아이브로

36-month trend

202420252026

Buyers (last 12 months)

Age

10s1%
20s7.6%
30s21.3%
40s33.1%
50s27.3%
60+9.7%

Gender

Women92.4%
Men7.6%

Device

PC10%
Mobile90%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 아이브로 cheapest to buy?

Jun, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Aug peak. Main buyers: 40s women, Mobile share 90%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.