교육: when to buy in Korea — cheapest month and demand peak

교육 demand is lowest in Feb and highest in Aug. Buy around Feb for the least competition; sellers prepare ads and stock before Aug. 12-month range 51.3p, year-to-year correlation 0.49 (irregular), last 12 months vs prior 12: -55.8%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
교육6349565455568910089795264FebAug
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12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan63
Feb49
Mar56
Apr54
May55
Jun56
Jul89
Aug100
Sep89
Oct79
Nov52
Dec64
Cheapest monthFebDemand peakAug
Range51.3pRepeats yearly0.49 (no)
YoY-55.8%Path생활/건강 > 블루레이 > 교육

36-month trend

202420252026

Buyers (last 12 months)

Categories women in their 40s buy most →

Age

10s2.2%
20s4.6%
30s24.3%
40s47.7%
50s16.2%
60+5%

Gender

Women67%
Men33%

Device

PC27.7%
Mobile72.3%

Other categories in this group

Data as of: 2023-10-01 ~ 2026-09-30 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 교육 cheapest to buy?

Feb, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Aug peak. Main buyers: 40s women, Mobile share 72.3%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.