냉동고: when to buy in Korea — cheapest month and demand peak

냉동고 demand is lowest in Sep and highest in Jul. Buy around Sep for the least competition; sellers prepare ads and stock before Jul. 12-month range 38.4p, year-to-year correlation 0.2 (irregular), last 12 months vs prior 12: -51.5%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
냉동고6965776573801007562767662SepJul
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12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan69
Feb65
Mar77
Apr65
May73
Jun80
Jul100
Aug75
Sep62
Oct76
Nov76
Dec62
Cheapest monthSepDemand peakJul
Range38.4pRepeats yearly0.2 (no)
YoY-51.5%Path디지털/가전 > 주방가전 > 냉동고

36-month trend

202420252026

Buyers (last 12 months)

Categories women in their 50s buy most →

Age

10s0.1%
20s3%
30s15.3%
40s29.5%
50s31.2%
60+20.9%

Gender

Women55.4%
Men44.6%

Device

PC15.8%
Mobile84.2%

Data as of: 2023-10-01 ~ 2026-09-30 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 냉동고 cheapest to buy?

Sep, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Jul peak. Main buyers: 50s women, Mobile share 84.2%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.