수험서/자격증: when to buy in Korea — cheapest month and demand peak

수험서/자격증 demand is lowest in Jun and highest in Mar. Buy around Jun for the least competition; sellers prepare ads and stock before Mar. 12-month range 40.1p, year-to-year correlation 0.75 (repeats yearly), last 12 months vs prior 12: -55%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
수험서/자격증9984100766460628285737479JunMar

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan99
Feb84
Mar100
Apr76
May64
Jun60
Jul62
Aug82
Sep85
Oct73
Nov74
Dec79
Cheapest monthJunDemand peakMar
Range40.1pRepeats yearly0.75 (yes)
YoY-55%Path도서 > 수험서/자격증

36-month trend

202420252026

Buyers (last 12 months)

Age

10s1.6%
20s32.1%
30s29.2%
40s20.1%
50s12.8%
60+4.2%

Gender

Women48.4%
Men51.6%

Device

PC25.6%
Mobile74.4%

Subcategories (13)

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 수험서/자격증 cheapest to buy?

Jun, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Mar peak. Main buyers: 20s men, Mobile share 74.4%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.