임신/출산: when to buy in Korea — cheapest month and demand peak

임신/출산 demand is lowest in Apr and highest in Aug. Buy around Apr for the least competition; sellers prepare ads and stock before Aug. 12-month range 34.2p, year-to-year correlation 0.44 (irregular), last 12 months vs prior 12: -52.8%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
임신/출산9077766669717710085818082AprAug

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan90
Feb77
Mar76
Apr66
May69
Jun71
Jul77
Aug100
Sep85
Oct81
Nov80
Dec82
Cheapest monthAprDemand peakAug
Range34.2pRepeats yearly0.44 (no)
YoY-52.8%Path도서 > 가정/요리 > 임신/출산

36-month trend

202420252026

Buyers (last 12 months)

Age

10s0.2%
20s5.1%
30s71.2%
40s16.6%
50s4%
60+2.8%

Gender

Women75.3%
Men24.7%

Device

PC13.2%
Mobile86.8%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 임신/출산 cheapest to buy?

Apr, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Aug peak. Main buyers: 30s women, Mobile share 86.8%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.