마케팅/세일즈: when to buy in Korea — cheapest month and demand peak

마케팅/세일즈 demand is lowest in Aug and highest in Mar. Buy around Aug for the least competition; sellers prepare ads and stock before Mar. 12-month range 49.4p, year-to-year correlation 0.94 (repeats yearly), last 12 months vs prior 12: -67.8%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
마케팅/세일즈7170100656254575155727266AugMar
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12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan71
Feb70
Mar100
Apr65
May62
Jun54
Jul57
Aug51
Sep55
Oct72
Nov72
Dec66
Cheapest monthAugDemand peakMar
Range49.4pRepeats yearly0.94 (yes)
YoY-67.8%Path도서 > 경제/경영 > 마케팅/세일즈

36-month trend

202420252026

Buyers (last 12 months)

Categories women in their 40s buy most →

Age

10s6.8%
20s13.4%
30s24.7%
40s29.8%
50s19.5%
60+5.8%

Gender

Women52.5%
Men47.5%

Device

PC30.4%
Mobile69.6%

Other categories in this group

Data as of: 2023-10-01 ~ 2026-09-30 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 마케팅/세일즈 cheapest to buy?

Aug, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Mar peak. Main buyers: 40s women, Mobile share 69.6%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.