교복: when to buy in Korea — cheapest month and demand peak

교복 demand is lowest in Jul and highest in Mar. Buy around Jul for the least competition; sellers prepare ads and stock before Mar. 12-month range 76.7p, year-to-year correlation 0.94 (repeats yearly), last 12 months vs prior 12: -72.7%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
교복4866100696634235154724838JulMar

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan48
Feb66
Mar100
Apr69
May66
Jun34
Jul23
Aug51
Sep54
Oct72
Nov48
Dec38
Cheapest monthJulDemand peakMar
Range76.7pRepeats yearly0.94 (yes)
YoY-72.7%Path출산/육아 > 유아동의류 > 교복

36-month trend

202420252026

Buyers (last 12 months)

Age

10s13.5%
20s5.1%
30s11.6%
40s47.9%
50s18.9%
60+3%

Gender

Women81.6%
Men18.4%

Device

PC11.2%
Mobile88.8%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 교복 cheapest to buy?

Jul, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Mar peak. Main buyers: 40s women, Mobile share 88.8%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.