음식/요리 에세이: when to buy in Korea — cheapest month and demand peak

음식/요리 에세이 demand is lowest in Jul and highest in Oct. Buy around Jul for the least competition; sellers prepare ads and stock before Oct. 12-month range 71.1p, year-to-year correlation -0.65 (irregular), last 12 months vs prior 12: -45.7%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
음식/요리 에세이6838373232302940471004140JulOct

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan68
Feb38
Mar37
Apr32
May32
Jun30
Jul29
Aug40
Sep47
Oct100
Nov41
Dec40
Cheapest monthJulDemand peakOct
Range71.1pRepeats yearly-0.65 (no)
YoY-45.7%Path도서 > 시/에세이 > 음식/요리 에세이

36-month trend

202420252026

Buyers (last 12 months)

Age

10s3.5%
20s13.7%
30s30.4%
40s23.3%
50s19%
60+10.1%

Gender

Women60.6%
Men39.4%

Device

PC17.1%
Mobile82.9%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 음식/요리 에세이 cheapest to buy?

Jul, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Oct peak. Main buyers: 30s women, Mobile share 82.9%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.