외국시: when to buy in Korea — cheapest month and demand peak

외국시 demand is lowest in Sep and highest in Oct. Buy around Sep for the least competition; sellers prepare ads and stock before Oct. 12-month range 36p, year-to-year correlation 0.04 (irregular), last 12 months vs prior 12: -65.4%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
외국시9388879176667569641008282SepOct
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12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan93
Feb88
Mar87
Apr91
May76
Jun66
Jul75
Aug69
Sep64
Oct100
Nov82
Dec82
Cheapest monthSepDemand peakOct
Range36pRepeats yearly0.04 (no)
YoY-65.4%Path도서 > 시/에세이 > 외국시

36-month trend

202420252026

Buyers (last 12 months)

Categories women in their 60+ buy most →

Age

10s4.9%
20s13.4%
30s15.6%
40s18.7%
50s23.1%
60+24.3%

Gender

Women67.7%
Men32.3%

Device

PC19.6%
Mobile80.4%

Data as of: 2023-10-01 ~ 2026-09-30 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 외국시 cheapest to buy?

Sep, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Oct peak. Main buyers: 60+ women, Mobile share 80.4%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.