문구/사무용품: when to buy in Korea — cheapest month and demand peak

문구/사무용품 demand is lowest in Jun and highest in Dec. Buy around Jun for the least competition; sellers prepare ads and stock before Dec. 12-month range 51.9p, year-to-year correlation 0.41 (irregular), last 12 months vs prior 12: -46.8%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
문구/사무용품8372706257485471707594100JunDec

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan83
Feb72
Mar70
Apr62
May57
Jun48
Jul54
Aug71
Sep70
Oct75
Nov94
Dec100
Cheapest monthJunDemand peakDec
Range51.9pRepeats yearly0.41 (no)
YoY-46.8%Path생활/건강 > 문구/사무용품

36-month trend

202420252026

Buyers (last 12 months)

Age

10s2.4%
20s10.2%
30s25.1%
40s30.8%
50s20.8%
60+10.8%

Gender

Women66.2%
Men33.8%

Device

PC24.4%
Mobile75.6%

Subcategories (19)

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 문구/사무용품 cheapest to buy?

Jun, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Dec peak. Main buyers: 40s women, Mobile share 75.6%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.