메이크업베이스(파운데이션) demand is lowest in Sep and highest in Jan. Buy around Sep for the least competition; sellers prepare ads and stock before Jan. 12-month range 47.5p, year-to-year correlation 0.91 (repeats yearly), last 12 months vs prior 12: -55.5%.
Overlay up to 3.
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | Cheapest month | Demand peak | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 메이크업베이스 | 100 | 86 | 98 | 86 | 80 | 64 | 59 | 54 | 53 | 88 | 89 | 94 | Sep | Jan |
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Click demand over the last 36 months averaged by calendar month (max = 100).
| Cheapest month | Sep | Demand peak | Jan |
|---|---|---|---|
| Range | 47.5p | Repeats yearly | 0.91 (yes) |
| YoY | -55.5% | Path | 화장품/미용 > 베이스메이크업 > 메이크업베이스 |
Data as of: 2023-10-01 ~ 2026-09-30 · NAVER Shopping Insight
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The lowest month in the 12-month index is the time to buy; the highest is the time to sell.
Overlay up to 3 categories, download CSV or share the link.
Sep, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.
One to two months before the Jan peak. Main buyers: 40s women, Mobile share 89.7%.
NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.
36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.