경제/시사: when to buy in Korea — cheapest month and demand peak

경제/시사 demand is lowest in Jun and highest in Jan. Buy around Jun for the least competition; sellers prepare ads and stock before Jan. 12-month range 45.8p, year-to-year correlation 0.15 (irregular), last 12 months vs prior 12: -40%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
경제/시사1007978906054649079677192JunJan

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan100
Feb79
Mar78
Apr90
May60
Jun54
Jul64
Aug90
Sep79
Oct67
Nov71
Dec92
Cheapest monthJunDemand peakJan
Range45.8pRepeats yearly0.15 (no)
YoY-40%Path도서 > 잡지 > 경제/시사

36-month trend

202420252026

Buyers (last 12 months)

Age

10s1.5%
20s9.6%
30s24.7%
40s29.8%
50s20.2%
60+14.2%

Gender

Women51.8%
Men48.2%

Device

PC34.3%
Mobile65.7%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 경제/시사 cheapest to buy?

Jun, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Jan peak. Main buyers: 40s women, Mobile share 65.7%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.