머플러(목도리): when to buy in Korea — cheapest month and demand peak

머플러(목도리) demand is lowest in Jun and highest in Dec. Buy around Jun for the least competition; sellers prepare ads and stock before Dec. 12-month range 98.6p, year-to-year correlation 0.9 (repeats yearly), last 12 months vs prior 12: -50.6%.

Overlay up to 3.

JanFebMarAprMayJunJulAugSepOctNovDecCheapest monthDemand peak
머플러451673212482577100JunDec

12-month demand calendar

Click demand over the last 36 months averaged by calendar month (max = 100).

Jan45
Feb16
Mar7
Apr3
May2
Jun1
Jul2
Aug4
Sep8
Oct25
Nov77
Dec100
Cheapest monthJunDemand peakDec
Range98.6pRepeats yearly0.9 (yes)
YoY-50.6%Path패션잡화 > 패션소품 > 머플러

36-month trend

202420252026

Buyers (last 12 months)

Age

10s0.8%
20s6.8%
30s17.5%
40s31%
50s30.7%
60+13.2%

Gender

Women82.5%
Men17.5%

Device

PC11.4%
Mobile88.6%

Other categories in this group

Data as of: 2023-08-01 ~ 2026-07-31 · NAVER Shopping Insight

How to use

1. Search a category

Type a product type to find it among 2,353 NAVER Shopping categories.

2. Read the calendar

The lowest month in the 12-month index is the time to buy; the highest is the time to sell.

3. Compare and save

Overlay up to 3 categories, download CSV or share the link.

FAQ

When is 머플러(목도리) cheapest to buy?

Jun, the lowest-demand month. Sellers compete harder in low months, so discounts and promotions increase.

When should sellers prepare?

One to two months before the Dec peak. Main buyers: 40s women, Mobile share 88.6%.

Data

NAVER DataLab Shopping Insight category click trend, monthly. Refreshed every month.

Index

36 months of clicks averaged by calendar month, scaled so the maximum is 100. Not an absolute comparison between categories.